Sunday, 15 July 2012

China Glaze New Bohemian Collection Press Release

China Glaze puts a fresh spin on the free-spirited look with its new specialty collection, New Bohemian! Featuring revolutionary luster chrome technology, China Glaze New Bohemian features six limited edition colors that shifts across the nail as the light hits it. The smooth chrome-like finish dries to a glossy shine, saturating nails in color and movement.


~J.R.R. Tolkein

China Glaze® Introduces Six Radiant Luster Chromes for Fall 2012

Los Angeles, CA – (June 2012): Say the word “Bohemian” and most people automatically think bell-bottoms and fringed vests.  Today’s Bohemian look is refined, feminine and carefree, epitomized by fashion icon Nicole Richie’s modern Bohemian look.  China Glaze® gives the free-spirited look a fresh, trendy spin with its latest specialty collection, New Bohemian.  China Glaze® New Bohemian will leave you mesmerized as the color shifts and moves across the nail, traveling with the light.  The chrome-like finish radiates with high shine and intense color, captivating your senses with every twist and turn.

Push the boundaries of color and fashion with the unconventional collection of six lustrous shades including:

·         Unpredictable – Multidimensional gorgeous green

·         Rare & Radiant – Extraordinarily rich gold

·         Swanky Silk – Brilliant beige with peach undertones

·         No Plain Jane – Lavish lavender-pink  

·         Want My Bawdy – Sexy sapphire blue

·         Deviantly Daring – Adventurously bold peacock teal

The China Glaze® New Bohemian collection will be available at fine salons and beauty supply stores nationwide in August 2012.  Individual polishes retail for $6.99 MSRP.

China Glaze is free of DBP, toluene, and added formaldehyde.  China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide.  For more information, visit: or follow China Glaze on Facebook (@ChinaGlaze), Twitter (@ChinaGlazeOfficial) and Pinterest (  China Glaze is a division of American International Industries.

  Until next time please have a great nail polish day. (✿◠‿◠)

No comments:

Post a Comment